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Lodging Interactive, a leading interactive marketing agency servicing the hospitality industry, today announced the roll out of its mobile website design and mobile marketing services for hotels. Lodging Interactive's new mobile services enables hotel websites to be rendered on all major smart phones and cell phones and provides direct website reservations capabilities for mobile users.
The recent fluctuations of the U.S. stock market are beginning to affect the leisure travel plans and habits of Americans, according to the most recent travelhorizons(TM) survey, co-authored by Ypartnership, a worldwide marketing services firm that specializes in the travel industry, and the Travel Industry Association (TIA) in Washington, D.C. The nationally-projectable survey of approximately 2,300 U.S. adults was conducted during the week of October 13, 2008.
Travel websites usher in new era of guest reviews - Hotel & Motel Management.
| CONVERSATION |
The age of the customer comment card has passed.Today, hotel guests have the endless expanse of the Internet on which to write their rants and raves about properties around the world.
The playing field has been leveled for everyone, from the ubiquitous brand giants to the smallest independents, as they each
battle the same monster: online customer reviews and their effects.
Facebook is the social media site of choice for many US online retailers, judging by an August 2008 study by Internet Retailer and Vovici.
Nearly one-third of responding businesses said they had a Facebook page, compared with 27% that had a MySpace page and just over one-quarter that had a page on YouTube.
Paul Gillin's Social Media Report: Tips for Dealing with Online Negativity - iContact Community.
Anyone who embarks upon a social
media campaign risks opening him- or herself to attack. Even the most
noble causes can run afoul of extremists. In the vast majority of
cases, these problems can be contained with sufficient planning. The
trick is not to get caught flat-footed by criticism you didn’t expect.
In fact, when managed professionally, negativity can actually enhance
your image by demonstrating that you’ve thought through the issues in
detail.
Hospitality Net - Industry News - TripAdvisor Travelers Offer Glimpse into 2009 Trends.
TripAdvisor(R), the world's largest travel community, today announced the results of its annual travel trends survey of more than 3,000 U.S. travelers. The primary trends identified are that travelers appear to be going lean and green by visiting national parks, hiking, and engaging in adventure activities. A greater amount of Americans said they will be environmentally conscious in their travel decisions in 2009, and more plan to visit eco-friendly hotels in the coming year.
Pew Internet report: Search engine use grows - DMNews.
Search engine use continues to grow, with 49% of Internet users saying they use search engines on a typical day, according to a Pew Internet & American Life Project report released this week.
“People are basically putting themselves in the driver's seat,” said Susannah Fox, an associate director at the Pew Research Center's Internet & American Life Project. “They have ideas about what they want to find vs. waiting for it to be served up to them.”
